06.17.15

Building your personal brand: no longer optional

A career in real estate can be hectic. Whether it means tending to a client, showing an open house, or finalizing a contract, real estate is full of urgent, must-do matters. So it’s no wonder than many agents don’t give a lot of thought to building their local brands. After all, there are plenty of things that needed your attention […]

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06.08.15

Every sale starts with a question.

There’s an old adage in sales: You’ve got two ears and one mouth, so you should spend twice as much time listening as you do talking. This principle has guided successful professionals for generations, and there are now several sales systems that are grounded in the art and science of listening to prospects. Smart professionals understand that the stereotype of […]

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06.05.15

Referral Plan: Get LeadsToday Free

To thank our valued customers, we’re rolling out a referral plan. If you take advantage of it, your LeadsToday subscription could be free. That’s right. For every person you refer to LeadsToday, we’ll take $100 off your next bill once they sign up. If you refer just five friends or colleagues a month, your subscription is free. Need some help […]

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05.19.15

Data in Action: How Life Events Can Get You Listings

You hear a lot about “Big Data”. Maybe it brings to mind number-crunching scientists or endless spreadsheets. Really, big data is just a broad term referring to the explosion in data in today’s world, along with the tools used to collect and make sense of it all. Computers and smartphones let us now track virtually anything – supermarket purchases, web […]

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05.08.15

Finally, the Marketing Automation Software Used by the Big Guys is Available to Real Estate Agents

More than 80% of the world’s top firms automate their marketing. It’s easy to see why: Marketing is a necessary but time-taxing enterprise. And the results can be unclear, which only adds to frustration. Up until recently, marketing automation was only accessible to the IBMs and GEs of the world – even the most affordable enterprise marketing software costs upwards […]

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03.03.15

LeadsToday Unveils ListingsTomorrow Platform to Deliver More Listings to Real Estate Professionals

BOULDER, Colo., March 3, 2015 /PRNewswire – LeadsToday, a real estate software solutions provider, announced the release of its updated ListingsTomorrow platform, a powerful suite of tools that allow real estate professionals to engage their prospects with personalized, professionally relevant content that simultaneously nurtures the prospect and builds the brand trust of the real estate professional.”ListingsTomorrow delivers 360-degree marketing services […]

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